by iPoint | Sep 17, 2018 | Blog, Digital Marketing
It seems like every day there is a new type of marketing. There’s digital marketing, social media marketing, sales marketing, and so much more-but have you heard of inbound marketing? We know keeping up with marketing trends can be exhausting, that’s why this week we...
by iPoint | Jun 11, 2018 | Blog, Digital Marketing, PPC
Figuring out different ways to advertise your business can be frustrating. There are so many different options out there and advertising can get expensive. At iPoint, we have Pay per Click campaigns that are made for your business so you aren’t paying for what you...
by iPoint | Apr 24, 2018 | Blog, Digital Marketing
Millennials: the largest, loudest and most tech-savvy generation to date. Every industry is investing considerable marketing dollars in learning as much about America’s 22 – 36 year olds as possible, and it’s no wonder why. Here are three fast facts about the...
by iPoint | Mar 12, 2018 | Blog, Digital Marketing, SEO
You’ve updated your website with an incredible WordPress theme, written killer copy to highlight your brand’s story, and spent hours curating original content—all with the help of a professional web designer. There’s only one problem: you’re not getting any...
by iPoint | Jan 31, 2018 | Blog, Digital Marketing
Marketing Beacons New Marketing Technology Marketing Beacons are small, battery-powered devices that can transmit signals to any Android smartphone or tablet within 300 feet. These small—but mighty—gadgets provide a more personalized way for you to let new customers...
by iPoint | Jan 3, 2018 | Blog, Digital Marketing
Now, we are in 2018, let’s highlight the biggest trends of the Digital Marketing World: The Use of Artificial Intelligence (AI) is part of our regular daily life and will grow in 2018 by 53% in the next couple of years. Live video usage and viewership will continue to...