Social Media Strategy

Make your social media content work for you by utilizing a strategic plan to reach the largest audience

Interacting with customers on social media leads them to spend 20-40% more money on products and services.

Visually formatted content is 40X more likely to be shared on social media.

of marketers agree that social media is crucial to clients and businesses.

What is Social Media Strategy?

Are you a brand-new business just launching? Are you an existing business that has had staff members that wanted to do social media for you, but in reality, they posted about their cats and their favorite beers? Social Media Strategy is for you. We help our clients by giving them an independent review of their social media, and provide an in-depth strategy for your team to follow to help capture the branding identity and voice of your business, the attention of your ideal audience, and with a list of recommended topics for content. In other words, we help your team become better social media marketers

Social Media Strategizing Plans Include

SWOT Analysis

We analyze your posts for it’s strengths, weaknesses, opportunities and threats to help identify your target audience, and the types of content that will appeal to them.

Platform Recommendations

Because different audiences use different platforms, it is important to engage with the right platform.

Content Suggestions

This removes some of the guesswork, so you can post content with confidence.

See Our Case Studies

Olive & Herb connected with iPoint for advertising services after a disappointing experience with a different digital marketing company that was disorganized, failed to consistently ...
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Key2 Accounting wanted to increase their organic search traffic, and they were struggling to generate leads and conversions with their existing traffic. Key2 Accounting needed ...
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Dent Tech had a goal of increasing their client numbers and increasing traffic to their website. By helping them optimize their online presence, we were ...
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Social Media Strategy

Frequently Asked Questions

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Ideally, you should know what your goals are for your social media, who your target audience is, and be able to tell us a bit about the current state of your social media. From there, we should be able to tell you what tools you will need, and how to get from where you are, to where you want to be.

We recommend changing that, because you are missing out on many opportunities to advertise to those around you.

Your success is entirely based on what your goals are. Trying to grow an online community? We will be building engagement and followers. Trying to increase sales? We will being looking at sales, both instore and online.

We work with Instagram, Facebook, and LinkedIn.