In the ever-evolving landscape of B2B marketing, email continues to be a powerful tool for reaching and engaging with your target audience. When executed strategically, email marketing can drive leads, foster customer relationships, and ultimately contribute to...
Blog Category
Ivy Bergstrom
Questions to Ask When Redesigning a Website
The decision to redesign your business website is a significant step toward enhancing your online presence, user experience, and overall brand image. Whether you are a business owner gearing up for a website overhaul or a web designer embarking on a redesign project,...
What is a firewall, and how does it Protect my Network?
Demystifying Firewalls: Safeguarding Your Network with Cybersecurity In the realm of cybersecurity, a firewall stands as a crucial line of defense, serving to protect your network from potential threats and unauthorized access. But what exactly is a...
10 Small Businesses Social Media mistakes that are easy to Avoid
Social media has become an indispensable tool for small businesses to connect with their audience, build brand presence, and drive growth. However, navigating the dynamic landscape of social platforms comes with its challenges. Let's explore common small business...
The Cost of Website Ownership: A Comprehensive Overview
Embarking on the journey of establishing and maintaining a website comes with a range of considerations, including various expenses associated with ensuring its functionality, security, and compliance. Let's delve into the essential components that contribute to the...
Emergency IT Support
At iPoint Technologies, we understand that IT issues don't always adhere to the constraints of business hours. Recognizing the critical nature of addressing unforeseen emergencies, we extend our support to existing clients in need of after-hours IT services. Our...
What is a brochure website?
In the expansive realm of the internet, websites come in various shapes and sizes, each serving a distinct purpose. One such foundational archetype is the "Brochure Website." Let's embark on a journey to understand what exactly what they are, explore who benefits most...
Unlocking B2B Marketing Strategy Success: iPoint’s Comprehensive Guide to Targeted Advertising
In the dynamic realm of digital marketing, selecting the right B2B advertising methods is pivotal for success. At iPoint, we specialize in tailored strategies designed to maximize results. In this comprehensive guide, we'll explore three potent B2B marketing...
Liquor POS and Network Solutions
In the dynamic world of liquor retail, staying ahead of the curve requires smart solutions that streamline operations and enhance customer experiences. iPoint Technologies is proud to introduce our Liquor POS Support service, designed to meet the unique needs of...
Blog vs Social Media: Unraveling Distinctions in Digital Marketing Strategies
In the dynamic realm of digital marketing, businesses often grapple with the choice between maintaining an active blog and leveraging the power of social media. Each avenue holds its unique advantages, playing a crucial role in enhancing a brand's online presence....
2024 Web Design Trends
2024 Web Design Trends : A Glimpse into the Current Trends In the fast-evolving landscape of web design, staying ahead of the curve is crucial to creating digital experiences that captivate and engage users. As we step into 2024, the world of web design is set to...
Strengthening the Foundation: Network Security for Small Businesses Tips
In the digital age, small businesses are increasingly reliant on robust network security to safeguard sensitive information and maintain operational integrity. At iPoint, we understand the critical role network security plays in the success of your enterprise. In this...