Yes, we are proud to offer split testing for geofencing advertisements! We are always looking to make the most effective ads we can, so naturally, testing and comparing them helps us help you.
Blog Category
Digital Marketing
If I sign up for geofencing advertisements, how will I know that my campaign is actually bringing in customers?
iPoint shares reports of performance metrics for all of our advertisement campaigns with our clients on a monthly basis. We also offer monthly meetings to sit down with you, and talk through the report, and answer any questions that you may have. Geofencing...
Are potential clients likely to look at their phone while visiting my competitors store? Is targeting my competitors effective?
Yes, targeting your competitors is an effective strategy, especially when you use retargeting. Retargeting is a powerful boost to geofencing that shows your ads to potential clients multiple times after they have visited your competitors store. This way, if your...
How specific of demographics can I choose when it comes to geofencing advertising?
That is a great question! Do you want to advertise to specifically to people with an income range of 75K-125K, who have 3 children (two boys, one girl), and drive a 2012 Kia Sorrento? Because we can do that.
Does iPoint offer real-estate photography?
At this time, no. Real estate photography requires specially wide lenses and a tools for lighting.
Does iPoint have models to use in product photography?
No, we don't have models readily available. When we take photos for your company, we use the photography to display your product, and we try to avoid distractions from that product. However, if you believe that using a model in your product photography is helpful for...
I offer services instead of products, do you guys offer photography for services?
For the most part, yes! We have many clients who sell services instead of products and need to showcase their work. This includes contractors who want to showcase something they recently remodeled, artists and bronze casters, and more!
How many pictures do I need of a single product
That truly depends on how much there is to show about the product! If it is something simple, such as a bottle of medication or a decorative sign, then you will likely only need 1--3 shots. If the product is something a bit more elaborate, such as a multi-tool with...
I am worried that my business will suffer if I cannot get a 5 star rating, how can I get to 5 stars?
If you can get to 5 stars, that is amazing! However, diversity in your ratings tends to be more trusted than 100% five star reviews. Having *some* negative reviews enhances conversion rates, especially if they offer more information about your products/services.
I understand that reviews are important, but I just don’t have time to respond to every single review. What can I do?
If you don't have time, we recommend delegating this responsibility to one of your employees. You would be surprised at how many employees are excited to take a break from the showroom floor to type online.
Isn’t it illegal to incentivize clients to leave reviews?
The FTC bans incentivizing reviews in specific ways and with specific parameters. The important thing to know is that all reviews but be incentivized equally, meaning you cannot offer certain rewards only for good reviews. However, there are still plenty of legal and...
How often should I respond to client reviews?
The more frequently, the better. Many clients expect a response within a day.