Blog Category
Digital Marketing can mean a lot of different things in today’s world. From search engine optimization to social media marketing it can include a lot of important matters. Did you know that 87% of customers say brands need to put more effort into providing a...
Facebook Ads have created a whole new world of advertising. With over 2.4 billion monthly users Facebook has an impeccable reach that no other social media platform can match. This can hurt you or help you as a small business. It gives you a huge customer base to...
Figuring out different ways to advertise your business can be frustrating. There are so many different options out there and advertising can get expensive. At iPoint, we have Pay per Click campaigns that are made for your business so you aren’t paying for what you...
Millennials: the largest, loudest and most tech-savvy generation to date. Every industry is investing considerable marketing dollars in learning as much about America’s 22 – 36 year olds as possible, and it’s no wonder why. Here are three fast facts about the...
Social media can be a fun way to interact with the local community and reach new consumers. With so many diverse platforms, the possibilities for how social media can enhance your business are nearly endless. Creating a social media platform for your business can be a...
Wix, Weebly, Webvanta, WordPress . . . The list of possible website builders goes on—and makes a great tongue-twister! Search “best web builder” online, and you’ll get a million different opinions from 10 million different sources. With all the industry noise...
In today's world, it is hard to find someone who does not participate in social media. Whether it is Facebook, Twitter, Instagram, LinkedIn, Google+ or any of the countless other social networks out there, there is marketing potential for your business using these...