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Site Retargeting

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by | Oct 27, 2016 | Digital Marketing

Introducing Site Retargeting, one of our NEW Digital Marketing Services here at iPoint!

As smart phone usage, mobile friendly websites, mobile PPC advertising, and SMS campaigns continues to increase, digital marketing is set to be the most effective form of communication and advertising within the next year!

Facts

  • Typically, sites only convert 1% of their first time visitors.
  • Users who are re-targeted to, are 70% more likely to convert.

Site Retargeting- will target those that have already visited your website, and re-engages them across the web with custom display ads. Successfully maintaining your site visitors in the buying circle, and raising brand awareness.

Example… A liquor store is running a promotion for beer on football Sunday. A fan visits your website in the past and is now browsing on the ESPN website to see stats for his favorite player in anticipation for today’s game. Once on ESPN the fan sees your liquor store is running a special and needs to get beer for today’s game. He clicks on the ad and returns back to your website for a coupon or instructions on how to get the sale on beer.

> Increase your audience base
> Relevant messaging by product/page view
> Run ads based on where they went on your site
> Keep potential clients in your buying cycle
> Expand your messaging across multiple platforms

Call us at (970) 226-0703 or visit our website at https://ipoint-tech.com/ to see our whole new lineup of digital marketing services today!