Site Retargeting

Introducing Site Retargeting, one of our NEW Digital Marketing Services here at iPoint!

As smart phone usage, mobile friendly websites, mobile PPC advertising, and SMS campaigns continues to increase, digital marketing is set to be the most effective form of communication and advertising within the next year!
Facts
  • Typically, sites only convert 1% of their first time visitors.
  • Users who are re-targeted to, are 70% more likely to convert.
Site Retargeting- will target those that have already visited your website, and re-engages them across the web with custom display ads. Successfully maintaining your site visitors in the buying circle, and raising brand awareness.
Example… A liquor store is running a promotion for beer on football Sunday. A fan visits your website in the past and is now browsing on the ESPN website to see stats for his favorite player in anticipation for today’s game. Once on ESPN the fan sees your liquor store is running a special and needs to get beer for today’s game. He clicks on the ad and returns back to your website for a coupon or instructions on how to get the sale on beer.
Site retargeting

> Increase your audience base
> Relevant messaging by product/page view
> Run ads based on where they went on your site
> Keep potential clients in your buying cycle
> Expand your messaging across multiple platforms

Call us at (970) 226-0703 or visit our website at https://ipoint-tech.com/ to see our whole new lineup of digital marketing services today!

GeoRetargeting

Introducing GEORETARGETING, one of our NEW Digital Marketing Services here at iPoint!

With an increase in smart phone usage, mobile friendly websites, mobile PPC advertising, and SMS campaigns, digital marketing is set to be the most effective form of communication and advertising within the next year!
Facts
  • 41% of customers interact with ads targeted at their interests compared to random ones.
  • Users who are retargeted to, are 70% more likely to convert.
GeoRetargeting- Allows you to deliver ads to consumers that have frequented specific locations in the past. Ads are delivered to consumers who enter and then leave a ‘fence’. These ads will be displayed on major websites and apps including ESPN, the Weather Channel, and many more! Our GeoRetargeting capabilities enable you to deepen your engagement with mobile consumers and serve the right ad to the right person at the right time and place. Our product targets specific mobile users based on actual location history and data targeted campaigns that can go live in a matter of hours It’s a win-win: consumers see ads that are relevant and more engaging and advertisers can reach their true target audience to drive uplift in store traffic.

georetargeting
Call us at (970) 226-0703 or visit our website at https://ipoint-tech.com/ to see our whole new lineup of digital marketing services today!

GeoFencing

Introducing GEOFENCING, one of our NEW Digital Marketing Services here at iPoint!

With an increase in smart phone usage, mobile friendly websites, mobile PPC advertising, and SMS campaigns, digital marketing is set to be the most effective form of communication and advertising within the next year!
Facts
  • The average person now spends more time online than with TV and all other media Combined!
  • Users who are re targeted to, are 70% more likely to convert.
GeoFencing – Enables you to set a virtual perimeter for any real world geographic area.  These predefined boundaries can vary by size and location and will trigger ads as consumers enter the ‘fence’.  iPoint’s algorithms are built on millions of location data triggers, ensuring accuracy and location-relevance for every ad we serve. Once a potential customer steps into a preset virtual ‘fence’ your ad will be displayed on the customers mobile device giving you the advantage of marketing to a specific demographic, thus driving more traffic to your business! These ads will be displayed on major websites and apps including ESPN, the Weather Channel, and many more! Please call iPoint today for a free Consultation.
Geofencing
Call us at (970) 226-0703  for any questions about our new lineup of digital marketing services!

Location Based Advertising

Fort Collins Location Based Advertising

Have you ever wanted to advertise to a certain demographic, audience, or location? iPoint now offers Location Based Advertising! LBA gives you the opportunity to customize your advertising and serve relevant ads to your target audience. Your ads will appear on the most popular sites and apps across the internet! Give us a call at (970) 266-0703 and see how we can work together to grow your business today!

Location Based Advertising

Geo Retargeting

Deliver ads to consumers that have frequented specific
locations in the past. Ads are delivered to consumers who enter and then leave a ‘fence’.

Geo Fencing

Enables you to set a virtual perimeter for any real-world geographic area. Ads are delivered to consumers who enter the ‘fence’.

Site Retargeting

Targets users who have already visited your site while they are visiting other sites across the web. Site retargeting is a highly effective method of converting site visitors into purchasers and making contact.

IP Targeting

Deliver ads to IP addresses based on real world physical addresses. Target unique internet users within a specific household or business and serve relevant ads to your audience.

Keyword Retargeting

Allows you to show banner ads to people who have recently searched for keywords that are relevant for your business.

fort collins location based advertising