Flowers for Towers Recap & Year to Year Comparison


iPoint’s Earth Day event, Flowers for Towers, was
a hit! Over the three day event, we saw over 185 people who dropped off more than 7,000 pounds of electronic waste to be recycled. We accepted everything from computer towers, laptops, keyboards, servers, copiers, printers and everything in between. This amount of e-waste took three truck loads that were filled to haul off to be recycled.

The amount that was recycled this year, far exceeded what was recycled last year. Last year, we were limited in what we could accept to recycle, but received 316 towers and laptops over the course of the four day event.

Flowers for Towers is an event where individuals and businesses bring their e-waste to us, and we recycle it for you free of charge. iPoint partnered with I.T. Refresh, a local e-waste recycler, to recycle the unwanted or unused computer equipment. I.T. Refresh securely wiped all of the old data before it was recycled. In return for the old equipment, Fort Collins Nursery donated a $5 gift certificate to each participant.

Pete Fardal, director of sales marketing at iPoint, said the reason for this recycling event is to help local businesses keep their information-technology equipment out of landfills, since those materials would otherwise be very difficult to break down. “Most components of PCs are toxic,” said Fardal. In fact, about 20-50 million metric tons of e-waste is thrown into landfills worldwide each year, contributing to 70% of toxic waste in landfills. In addition to the cost to our landfills, it takes about 539 pounds of fossil fuels, 48 chemicals and 1.5 tons of water to create just one computer.

If you missed our event, it’s not too late to recycle your e-waste! Please take your old computer equipment directly to IT Refresh to be recycled. Click here to find out where you can take your items, and the cost for recycling.

A big thank you to everyone who contributed to this event by bringing us their e-waste. And, a big thank you to our partners IT Refresh and Fort Collins Nursery. We appreciated all of the community support.

CRM’s – Which One Is Right For You?


Businesses have been using CRM’s since the 1980’s to help sales teams manage their communications with clients. Due to the complexity of these types of software, many sales people only end up using a fraction of what is possible for the software capabilities, and many people end up disliking their experience and stop using the software all together. Furthermore, the price per user of many CRM options outweigh the positive effects of the tool.

There are some CRM alternatives that have taken the lead to focus on two main components in their product: the ease of use and a low cost.

The CRM tools listed below all have two things in common:

  1. The CRM’s all have options that are priced at less than $25/user. This obviously makes the tool much more affordable for every company no matter the industry or years in business.
  2. The products are straight-forward, intuitive and flourish in simplicity, which helps to get people on board with using the product.

These CRM products will best suit small to medium sized businesses.

  • Insightly

Insightly has blossomed since its inception in 2009 to be a major player in the CRM market. One of the biggest perks of the product, is that it allows up to three free users with no time limit. Additionally, the price per user after that is incredibly low, at only $29/month, covering up to six users and 25,000 clients.

Additionally, this product integrates project management tools so you can stay on top of projects and customer relationships in a combined software. Insightly also integrates with MailChimp.

  • Nimble

Nimble sets itself apart by acting as a social CRM product, which connects contacts in your email and with your social media accounts, realizing that LinkedIn, Twitter and Facebook have become forums to engage with clients. The integration includes, but is not limited to: Freshbooks, AWeber, Hootsuite, Constant Contact, HubSpot and MailChimp. The cost of this product is only $15/user/month, and you get 5GB of storage for 30,000 clients.

  • Base CRM

Base makes a claim on its website saying that using this tool will make you a “hero” because of how productive you will become, and boasts about its myriad of high revenue clientele. The cost of Base is in line with Nimble, giving you $15/user/month, however, it will allow as many users as you would like and includes 2 GB of storage with unlimited contacts.

Another option for Base includes sales forecasting for $45/user, or a user option for $125/user that enables sales people to make calls directly from the tool without having to actually dial. Even with these extended options, the $15 user options gives you all of the CRM functionality you need for a small to medium sized business, and integrates with MailChimp and more.


While Salesforce remains the market leader for CRM software, its starting price is $65/user/month and includes functionality that is over kill for smaller teams. Due to the complexity of your needs, SalesForce may be the best fit for your company. However, the CRM’s listed above are worth investigating if you are new to CRM’s or have been unimpressed by services you’ve used in the past.

2nd Annual Flowers for Towers Event


Do you have an old computer that is sitting in your garage collecting dust? Is your broken laptop moonlighting as a table coaster? If so, Flowers for Towers is going to be your kind of event. iPoint Technologies is announcing the 2nd annual Flowers for Towers event. An event where we are asking you to drop off your e-waste with us, and we will recycle it for you.

iPoint has partnered with I.T. Refresh, a local e-waste recycler, to recycle your unwanted or unused computer equipment. First things first, I.T. Refresh will make sure to securely wipe all of your old data (or destroy equipment that cannot be wiped) before we recycle or repurpose it, so you don’t have to worry about any important data being lost or put into the wrong hands. In return for your old equipment, we will give you a gift certificate to the Fort Collins Nursery. The best part is, there is no cost to you.

Why should I recycle my e-waste?

20-50 million metric tons of e-waste is thrown into landfills worldwide each year. That waste contributes to 70% of toxic waste in landfills. If those statistics weren’t enough to consider, e-waste contains serious toxins such as mercury, as well as precious minerals like gold, copper and silver. It also takes around 539 pounds of fossil fuels, 48 chemicals and 1.5 tons of water to create just one computer.

By recycling your old computers, we can help to mitigate landfill waste and cut down on the carbon footprint it takes to make computers.

What was our impact last year & what do you accept?

In iPoint’s first Flowers for Towers event, we collected over 315 machines, saving our local landfills from some serious toxic waste. This year, we expect the turn out to be even bigger.

We WILL accept PC’s laptops, servers, printers. We will NOT accept monitors.

Please bring your old electronic equipment to iPoint Technologies (135 w Swallow Rd. Bldg. A) April 22nd – 24th from 10 am to 4 pm.

For more information, go to our website or check out our radio interview

Top Website Trends of 2015

top-5-web-design-trends-of-2015As technology continues to evolve, so too does website design. We are well into 2015, and so far we’ve seen some interesting website trends. Whether you are a designer yourself, a company just starting out that needs a website, or someone who is interested in what the year has to bring, here are a few trends that we’ve seen so far this year.

Keep these in mind when you are developing your new site:

  1. Parallax Scrolling

This new technology can be incredibly fun to scroll through on a website. Take Sony’s new Be Moved site for example: The scrolling parallax design which incorporates different elements with each scroll is intriguing, capturing and fun. It brings a 3D element to websites, which is something that we’ve never seen before.

  1. Responsive Web Design

In February, Google announced that it has finally put a date on requiring that websites be mobile friendly as a major factor in their search rankings. From April 21, 2015 onward, customers looking to find your industry offerings on a mobile device such as an iPhone, Android or tablet will be more likely to find your website, or less likely to find your website, depending on whether or not you pass the Google mobile test. You can see if your site passes the test here:

  1. Scrolling Sites

These sites are not meant to click around, these sites are going to deliver all of the information in a long scroll. With the release of the iPhone 6, Apple led the way in showing us that a long scrolling site can be done in a compelling way that doesn’t burden the user. You can check that page out here:

This trend looks like it is going to stick around too. Similar to responsive designs, web developers are looking to cater to the mobile user, not the person sitting at a desktop. As a mobile user, it is easier for us to spend time scrolling up and down, rather than clicking on buttons.

  1. Large, Storytelling Visuals in Header

Companies have started to realize that a website is an opportunity to tell the story of the company, to show the consumer how the product will enhance their lives, and to engage the website visitor right off the bat. Because of this, many companies are using a large visual on the homepage that tells a story. You can see a great example of this from the restaurant chain Snooze Eatery:

Keeping Your Website Trendy

These tips can help you understand where websites are going this year, and give you some good ideas about how you might like to create a website for your business. If you are interested in giving your site a face-lift, give us a call today 970-266-0703!